Turn data into decisions.
I start with evidence before opinions.
STRATEGY · OPERATIONS · ANALYTICS
I turn ambiguity
into clarity.
Through real-world operations, data, and structured thinking, I turn ambiguous business problems into scalable systems.
HOW I THINK
Three principles that shape how I solve problems.
Design systems that scale.
I prefer repeatable processes over one-time fixes.
Bring clarity to ambiguity.
I turn messy operations into structured execution.
FEATURED CASE STUDIES
Evidence of how I approach real business problems.
Scaling Luxury Livestream Commerce
A performance analysis of how momentum, execution, and product sequencing shape high-ticket livestream conversion.
View case study →Competitive Advantage in Luxury Resale
A strategic framework exploring how livestreaming, supply, trust, inventory liquidity, and infrastructure shape different luxury resale business models.
View case study →Designing an Operating System for Scale
How I redesigned livestream, customer-service, and fulfillment systems as a commerce business scaled from roughly $150K to $1M+ in monthly GMV.
View case study →CONTACT